The Survival Pack

Basketball has the power to bring cities together, to elevate people, and to bring people from all of the world together. It is not only a coping mechanism for people like me who grew up in Harlem, but it is also social survival. The amount of people I’ve met playing basketball is amazing and it has given me lasting friendships. The Survival Pack is a celebration of the power of basketball, through a New York context. The color palette were directly inspired by the grounds of so many New York City basketball courts we have come to love so much. The graphics display basketballs magical ability and powers.

“Our love for basketball is universal. Bred on New York City basketball courts, made for yours. This collection named The Survival Pack is Inspired by the grounds of New York basketball courts, high school gym apparel and college basketball uniforms. The Survival Pack takes a modern, graphic approach to the iconic silhouettes of the Starter Jacket, the coach jacket, the sweatsuit, the basketball short, and the gym tee.”

Click down below to view the look-book.

Previous
Previous

Summer Dream

Next
Next

The Starter Pack